#MainBhiChowkidar - The Smart Twitter Bot

PM Narendra Modi at the moment launched the #MainBhiChowkidar marketing campaign on Twitter with a tweet. It shortly went viral, gaining over 80Ok likes in few hours, and the Twitter trending web page means that round half 1,000,000 tweets have been posted up to now containing the #MainBhiChowkidar hashtag.

There’s one thing actually attention-grabbing behind this hashtag.

In case you publish a tweet containing the MainBhiChowkidar hashtag, you might be very prone to obtain a customized reply from the official @narendramodi deal with thanking you for supporting the “Predominant Bhi Chowkidaar” motion. 

Right here’re some responses acquired by the tweeters:

The #MainBhiChowkidar Twitter Bot

It’s apparent that Mr. Modi shouldn’t be manually writing these “thanks” tweets however the job is dealt with by a Twitter bot. 

This bot is doing a little sensible issues beneath the hood. Right here’s why:

  1. The tweets are worded in another way.
  2. The pictures of Mr. Modi embedded within the tweets are totally different per response.
  3. The pictures include a customized message — it contains the primary identify of the one that wrote the tweet.

Writing a Twitter bot is straightforward however the #MainBhiChowkidar bot is greater than only a regular auto-reply bot. It reads the tweets with the #hashtag, fetches the primary identify of the tweeter, generates a dynamic JPEG picture with that identify after which sends a customized reply with that picture.

The opposite attention-grabbing factor is that these auto-reply tweets can’t be discovered by Twitter search.

As an example, a seek for “from:narendramodi #MainBhiChowkidar” exhibits precisely 1 tweet and not one of the response tweets. Additionally, for those who go to the replies timeline of @narendramodi, these reply tweets aren’t listed there although they’ve originated from that very account. 

The supply of the tweets reveal that the #MainBhiChowkidar bot is internally referred to as “messages 2019” and it has been constructed by @OpalinaTech, a Noida-based software program companies firm.